ATM 2022: Center East resort sector sees continued restoration | Information

Resort demand throughout nearly all of Center East and North Africa (MENA) markets is anticipated to attain parity with 2019 ranges of efficiency in 2022.

That’s in keeping with the most recent trade forecast from Colliers Worldwide, commissioned by RX (Reed Exhibitions), the organiser of Arabian Journey Market (ATM) 2022.

With year-on-year upticks anticipated throughout most MENA markets, the report spells good news for panellists and attendees at ATM Resort Trade Summit.

The occasion will happen throughout ATM on the Dubai World Commerce Centre (DWTC) from Might 8-11.

A number of regional markets are set to attain resort occupancy charges of 70 per cent or above in 2022, together with components of Dubai, Ras Al Khaimah, Cairo and Doha.

Whereas company demand, together with conferences, incentives, conferences and occasions, bolstered the MENA resort trade’s preliminary post-pandemic restoration, the Colliers report notes that the area’s home and leisure segments are more likely to tackle an more and more essential position in 2022.

As well as, the researchers predict that mega occasions, comparable to Expo 2020 Dubai and FIFA World Cup Qatar 2022, is not going to solely drive a serious inflow in demand for his or her hosts, however are additionally more likely to ship a helpful ‘halo impact’ for surrounding markets.

Danielle Curtis, exhibition director, Center East, for Reed, stated: “With the MENA journey and tourism sector’s restoration now in full swing, we anticipate ATM 2022 to be even busier.

“A variety of huge hitters from the resort sector have already confirmed they are going to be attending, together with Jumeirah Worldwide; Atlantis, the Palm; Marriott Accommodations Worldwide; JA Resorts & Accommodations; Steinberger Accommodations; Minor Resort Group; Greatest Weston Worldwide; and plenty of extra. And there’s nonetheless six months to go till the primary occasion.”

The Colliers analysis notes that constant authorities backing for tourism and journey all through the pandemic has been – and can proceed to signify – a key issue within the sector’s restoration.

Home-focused initiatives, which supported regional inns throughout heightened journey restrictions, are anticipated to lead to ongoing enhancements for markets comparable to Ras Al Khaimah, UAE and Riyadh, Saudi Arabia.

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